Swag Wank Follow-Up

Thanks to everyone who chimed in on the Swag Wank.  I knew it was going to be a controversial topic, and I’d like to say how proud (and unsurprised) I am that we could natter on and people could disagree and even get their dander up a little, and yet maintain civility – no tears, no drama.  As many of you have figured out, the blog is part social experiment for me.  I like to watch the commentary unfold, and the way it does is often interesting and thought-provoking.

I thought I’d go over the new source disclosures I’m going to use on an experimental basis for, let’s say, the next month – because enough of you voiced why you valued it.  I’m looking for a balance that provides those who care with some useful information in terms of provenance, without the process being a big inconvenience for me or a bore for those who don’t care.  I’ll make these notations at the bottom of my posts.  I haven’t actually done it yet, so things could change, but I’m thinking along the following lines:

1) Disclosing when a perfumer/distributor is the direct source.  I mean, I’m not ashamed of it.  If you guys can live with my getting some freebies, I can live with you knowing it.   If I got the bottle or sample from the house/perfumer/distributor, it’s probably the good stuff, right?  (Unless it isn’t; based on my recent pan of TDC Oriental Lounge, Carmencanada at Grain de Musc thinks I got an early, bum version of the juice.)

2) “Private sample.” This is going to cover a multitude of sins, but the point is it’s a sample or a decant from my private collection,  and thus of indeterminate age and/or origin.   This also covers sampling where an acquaintance of mine is the source, but that information is private.  No friend is going to share Doblis, Nombre Noir, or Coty Chypre with me and then thank me for putting his/her name on the blog.  I am hoping this needs no further explanation.  Private samples may be old, or tainted, or dissimilar to “the new stuff.”

3)  Mall blitz fragrances.  If I sniff something in one of my occasional mall or department store blitzes, I might only have tried it once; I was probably unable to score a sample for further consideration (stingy bastards!); and – hey – there are a lot of bum testers out there, at Neiman Marcus as well as at Macy’s.  Testers sit around until they’re broken, empty or stolen.  I’ve casually smelled any number of testers of fragrances I’m familiar with that seemed off, subjected to bright light and heat — the enemies of perfume.   If I discover later, having tried a fragrance two or three times elsewhere, that I like it and that my initial impression seems badly mistaken, I generally do a re-consideration post.

4) A special note on older/vintage perfumes.  I have built entire posts around perfumes – e.g., Chanel Coco, YSL Paris, and Dior Poison – that smell different than I remember from the bad old 80s, even though these scents are still in production.  It’s probably worth mentioning here for perfume newbies that many (most?) scents appear to be reformulated over time, although which ones, when, and how much is a topic of hot debate and mystery on the perfume blogs and boards.  Fragrances are reformulated for any number of reasons: cost of ingredients, lack of availability of ingredients, IFRA regulations, inventions of chemical replacements, etc.  In some cases the goal appears to be to produce a fragrance that smells as much like the original as possible; in others there appears to be a subtle tweaking (toning down the aldehydes, adding a gourmand note) to try to make the scent more “current” in terms of popular trends in perfumery.

Perfume houses don’t issue a press release telling you they’re messing with your fragrance.  Off the top of my head the only frank revelation I can recall is Serge Lutens discussing the reformulation of Feminite du Bois.  I actually assume that older fragrances have a different chemical composition than their newest versions, whether you or I can smell much difference.  And reformulation isn’t just a problem with 20-year-old fragrances.  Particularly given the new IFRA regs, there’s no guarantee that the scent released a year or two ago smells like what’s being produced today.  (Someone chime in: I think the consensus is that fragrances heavy on oakmoss and/or citrus seem the most impacted in a noticeable way?)  In any case, I will try to note at the bottom of a review, even if it’s obvious in the review, that I’m blogging on what appears to be an older iteration of a scent that I got on, say, eBay, that is rumored (or appears to me) to have been reformulated to a degree that even I can smell the difference.  And, obviously, my old bottle of Chanel Coco bought on eBay is likely to smell different than your old bottle.

This is a full-disclosure conversation so I’m disclosing.  I’m stating.  I’m pointing it out: there are no guarantees.   Any sample, tester, or bottle I run across might be “off.”  Unless I’m standing directly in front of Frederic Malle or Isabelle Doyen saying, hey, does this smell funny to you?, which I am not – I have no way of knowing.  If you like what you read and you buy a bottle of something, even if you tested it in the same store you bought it, there is no guarantee that what you tested and what you bought will smell the same.  (Raise your hand if this has happened to you!)  Shit happens.  This blog is meant to be my impressions of what is under my nose and on my skin.  I am not a professional perfumer.  I am not conversant in the chemical components.  What I am is honest and enthusiastic, and occasionally prone to fits of self-doubt and reassessment, which you end up reading about (several fragrances I hated at first sniff have become favorites.)

Okay, enough of this foolishness, this is already waaaay too long.  I’ll be back on Wednesday with a look at several versions of two of the sandalwoods that came up repeatedly in comments on my sandalwood post: Guerlain Samsara and Chanel Bois des Iles, including some vintage.

  • Flora says:

    ^:)^^:)^^:)^^:)^^:)^

    Words of eminent sanity as usual, March!

    I would LOOOVE to to see beauty editors, etc. get the same treatment as the bloggers are getting now, then sit back and listen to the shrieks of outrage. Whereas they simply can’t do their jobs WITHOUT swag, bloggers/perfume critics etc. seem to do just fine with virtually none. Then the backlash would begin in earnest, and the whole thing might go away. Oh look, there goes Santa Claus, and the tooth fairy too….. :d

    My fascination with vintage perfumes has made it clear that no two older bottles are alike, and my own impressions are always just that – my own. Thanks for the reminder, and I will be sure to make that even more clear in my own scribblings.

    • Winifreida says:

      Ah, but…..the companies have had cozy mutually satisfying relationships with the other big companies which own the media for a looooong time, they will only be dragged screaming to admit it (we call it ‘piddling in each others’ pockets’ down here)in print!
      The blogosphere is, happily, a frontier which many already think is beyond control. So what can we think of to rein all this freedom in?

  • Shelley says:

    Thanks for putting the thought and the time to write into this, March. Yes, the observations at the time of the first post and the comments here point out that magazine beauty writers review and keep swag. Same goes for the computer industry, apparently (geek in residence brought me up to speed on the chatter in that community), and others, too. Doesn’t mean it’s right.

    Nor is it easy to be right. Thanks for clarifying how you go about being the rightest you can.

    And, yeah, I have totally had that “HEY! what I brought home is very much NOT what I tested at the store.” Not often…but it makes me madder, because I feel like I did my homework, and the got scammed. As opposed to, say, an impulse purchase made with little justification except something triggered my “ooh, gimme” in the right way. /:)

    Looking forward to all to come from you in 2010. I *do* have experience when it comes to your posts, and I feel confident that based on previous “sampling” there’s a lot of fabulosity to come… 🙂

    • Winifreida says:

      Yes, the corporations had better be careful they don’t cut off their nose to spite their face…if it wasn’t for the blogs and boards and samples I would still be sitting here happily with my 2 bottles of Mitsouko and L Hb. And the bay has moved plenty of (genuine) products of LVMH to me!
      Maybe the execs are sitting in their offices in silent terror that a blog will be the first domino to start the topple!
      Anyway, shouldn’t mix politics and perfume!

  • sweetlife says:

    Sounds great, thanks for all the hard thinking!

    • sweetlife says:

      And meant to say — even if you were standing right in front of Malle or Lutens there would *still* be no guarantee. Lutens’ open disclosure of reformulation cracked me up no end, because at the same time her made the argument that because the reformulation came from him it was still “original.” An auteur’s argument if I’ve heard one… But who knows how many other’s feel the same way?

  • maidenbliss says:

    When Diane informed me that MGP’s Santa Noble was discontinued, I immediately went to fleabay, bought a sample 4 times the price of TPC. It looks like an old sample of urine, much darker than sample from TPC and it is indeed ‘old’ smelling. Feel like I’ve been skunked. Can’t imagine why they would discontinue this…

    • Winifreida says:

      Yes I’ve known from the outset that this blog is partially run by the ladies from the P.C. which they set up after being kicked off the bay (its funny to see some others try to sell samps on there but only last a day or two before they disappear) and I like that because it comes from a real passion.
      However, I am moving fast in getting samples and decants, because I wonder if the big guns are not already starting to crank their sights around to the samplers, blogswappers, decanters, etc that they must know are out there as surely as we do. Luckily the USA is one of the big “Free Trade” nations and will probably protect the bay from the likes of LVMH for the foreseeable future.
      The court is the best way to save oneself from financial ruin, but at the same time moves product. A conumdrum….but I wonder what percentage of the perfume-buying public are ‘perfumistas’. Big business will use every ruthless move possible to protect their profits.

  • Kristy Victoria says:

    All I *really* need to know is where to buy the juice…if I still can 😉

  • Natalie says:

    This is great — thank you, and thanks for taking us seriously!

  • aubrey says:

    Since I didn’t state it in the other post, I just wanted to say: count me in the group who don’t care if you received a free sample or bottle from the company. I sure do hope they send you stuff, because you can’t possibly afford to BUY everything new, and since I live in a po’ dunk town, the only way I can get any idea of what a frag smells like is by reading blogs like this.

    Also, in regards to your comments about variation in frag samples/testers/etc— I sooo hate that! But I don’t think that disclosure of where you received the sample is going to help much in terms of accounting for variation that a reader might experience, compared to what you are reviewing (unless you are reviewing a previous formulation). Example: I received two swaps from two different, very reliable swappers for a recently launched perfume. I am certain that they are the same perfume. The decants smell similar enough (clearly the same notes), but also different enough that I hardly ever wear the 2nd decant. I loved the first one way more, and I don’t find reaching for the 2nd. Gah! And what should I do about this? Buy a full bottle and hope that it smells like the first decant??

    Or think of how a singular perfume from a singular source can smell so different on different days/seasons. I have several perfumes that I find to be total shapeshifters, which is one of the reasons that I love them. But my review of them one day might not be my review of them in another season.

    I think that disclosing the source is a good idea– but I wonder if it really will increase the helpfulness of the review. And I totally respect the work involved in keeping track of that, too. I have a very small collection and can hardly remember where a lot of it came from.

    • March says:

      Oh, I don’t think my disclosure of a “private sample” is going to help anyone else much either in terms of finding something that smells “the same” as what I’m smelling — but in a way that’s its own useful info, yes? Heads up — anyone who’s done any extensive sniffing has samps of the same scent (like Mitsouko) that smell pretty different, and I think it’s different batches, different ingredients, different storage, different vintages — there’s no control over that.

      • Musette says:

        Not to mention that what smells like ‘?’ to you might smell like ‘!’ to me, even if we’re sniffing/wearing from the same sample/bottle.

        Glad you’re willing to do this, though the whole thing is just too|-) for words, in my >-)opinion only!

        xoxoxo

  • Lana says:

    It may be a fact of life that large corporations will naturally reach an operations stage where they’re no longer economically structured to produce quality luxury items. i.e., the business plan demands too large a chunk of revenues go towards management/stockholders to feasibly maintain quality. Thus we see perfumes which no longer have any depth or soul.

    Also, it may be especially urgent for big industry to maximize profits to help a brand’s other lagging lines. I was shopping at Tyson’s Galleria a couple of months ago and the Chanel RTW stock was really just sad and pointless. But the bags and (at the Chanel store) fragrances were moving.

    Fortunately, niche does not have this problem — as is typical in arts & crafts industry, the producers will take smaller profit to work in their desired field. Et voila, big industry responds by limiting independent producers’ access to material. p.s. I sometimes find the testers smell better than the actual bottle that comes home with me. When that happens, I return it. A Lancome rep recently told me a batch of Magie Noire had to be returned for that reason.

    • Louise says:

      Apparently, niche isn’t totally exempt from regulation/reformulation-materials will no longer be available or affordable at all; insurers are refusing to cover any vendors not complying with regs, marketing opportunities may be restricted. This on the word of several US niche parfumeurs 🙁

      • Of course they’re not exempt. Especially if they’re manufactured by a larger lab, which is probably an IFRA member. The only exceptions will probably be people who mix themselves and sell only directly and/or from their websites, if they choose not to become IFRA members.

        • Louise says:

          The very small houses I’ve spoken with here (U.S.) mix in-house, distribute via the web, and still have the issues with insurance, cost and unavailability. In addition, they feel restricted in expanding markets overseas, for obvious reasons. Sad 🙁

  • mals86 says:

    Nods of approval. Applause. Wild cheering. =d>

  • Rappleyea says:

    Very reasonable. And upon reflection, it seems that provenance *is* usually mentioned at some point in a review. Not in a disclosure sort of way, but peppered throughout reviews in a “I found my sample of XX under the sideboard” or “a generous perfumista sent me this wonderful vintage sample” sort of way. But I guess now it will be OFFICIAL! (*)

    • March says:

      Yeah, I’d thought of this as I was writing my post — it seems to me that if it’s at all relevant in a way I think might be of use to you, it’s probably already in the written post. (e.g. recently when I mentioned Tam Dao, I was careful to point out that my samp is several years old and there’s been talk of extensive reformulation but I’ve not smelled the newest, etc.) And I don’t know how helpful people will find some of it, but as you said, it will be easy to find.

  • Louise says:

    Sounds great 🙂

    Just don’t mention the gallon of Iris Gris that I bathe in, OK? /:)

  • Andrea says:

    Why is all of this necessary? Perfume is like wine –
    Can you fill me in -seem to have missed the discussion – has this something to do with the big companies trying to totally control their distribution channels?
    Andrea

    • March says:

      The FTC (in the United States) passed requirements that bloggers — all bloggers — disclose monetary payments/freebies (under certain circumstances) from source companies. The legislation seems obviously intended for different audiences/products, like electronics systems or what have you, but isn’t written in a way that exempts anyone. I did a post last week on what I might not disclose and how stupid (and unenforceable) I thought the regulations were.

      • Andrea says:

        Aha. But no regulations for, say, beauty editors, right? The blogs are almost exclusively the only sincere platforms there are for fragrance discussion…O tempora…
        I’ll search the archive for the article you mentioned.
        To freebies!
        Andrea

        • March says:

          http://perfumeposse.com/2010/01/12/swag-wank/

          Nope. As I said in Swag Wank, magazine beauty editors, who I think write about nothing BUT swag, are not regulated.

          • ChickenFreak says:

            I’m really hoping that this is the “individual/testimonial” wave, and that they’ll go after the beauty editors in a “corporate/publication” wave soon, very soon. I do realize that this is probably the equivalent of believing in elves.

            And, yes, I would never dream of believing that the nature of your review would be influenced by freebies. Your _ability_ to review something, sure, since you can’t buy every fragrance on the market, but that’s not even remotely an ethical issue, IMO.

            The most useful thing to me is knowing for sure if the perfume was vintage or modern(ish). I know that modern offers no guarantee that I can get the same thing new, but vintage pretty much guarantees that I can’t.

  • Hi March. Oakmoss and citrus, of course.

    But also anything that’s heavy on eugenols (the molecule that gives its scent to clove buds), and thus, carnation perfumes as well. That’s why the current Coco and Opium are so different — Opium is only a shadow of its former self, though I suspect it’s also been “updated” and not only IFRAed.

    Another thing that’s been affected is any scent that’s got a lot of lily-of-the-valley, especially if it’s an older composition, because one of the LOV molecules, hydroxycitronellal, has also been heavily restricted. That’s why Diorissimo has been gutted.

    Anything that used real Mysore sandalwood would also be touched because by now, labs are running out of the stocks. A scent like AG Sables is affected, and I’m pretty sure Samsara has been too.

    Aromatic notes of basil and tarragon are going the way of the dodo — say goodbye to the Eau Sauvage we knew and loved (the culprit in this case is estragol, restricted by the new IFRA standards).

    I’ll stop now before everyone starts crying. But basically you can assume that anything that’s over two years old can have been affected. Sometimes it’ll show, sometimes not, depending on how significant the ingredient was in the composition: but even a small tweak may change the balance.

    • Andrea says:

      Monstrous. Is it true that Jasmines are also affected?
      Where are the Cayman Islands of Perfumery? Why isn’t milk forbidden, for a change. Or make it peanuts. The colour green? Violins? Wool – just think of the dangers of overheating while wearing it?
      Andrea

    • Graham says:

      For clarification, has Eau Sauvage already been reformulated (I bought my bottle about 6 months ago, I’d guess), or is the reformulation forthcoming (i.e. shall I go hoard a couple of bottles for the future perfume apocalypse??) :-w

      • Graham, I haven’t smelled it recently but an anonymous perfumer who commented on my blog (in French) seemed to say it was already a done deal: Eau Sauvage sells sufficiently well for the new batches to already be compliant with the new IFRA amendment on estragol.
        In other words: hoard.

    • March says:

      Thanks, Carmen. 🙁 I’d definitely noticed it in Coco, which just smells weird to me now, although I couldn’t have said why. Diorissimo is one of the most depressing reformulations.

    • Flora says:

      Yikes – re: both citrus & basil notes: I had better find some old Quartz before it’s all gone then – the new stuff is easy to spot anyway ‘cuz now it’s called “Quartz pour Femme” even though the men’s version has always been called “pour Homme”, apparently that was not clear enough. I love the original to distraction. :((

  • hongkongmom says:

    good job!!!
    looking forward to my beloved bois de isle and love samsara reviews:)

  • carter says:

    Hear, hear! Well done, March =d>