Happy Surprises of 2024

Hey Posse! Welcome to the future. We are now fully in 2025 but let’s please look back at some Happy Surprises of 2024. Most years I try and get to a Best Of but last year found me overwhelmed by… Continue Reading

Initio Oud for Greatness NEO 2024

Heya Posse! Strangely, for a brand that has become so famous and widespread over the last few years remarkably little has been written about it here on the Posse. Initio Parfums Prives is a Dubai based French brand whose first… Continue Reading